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Is Brandin Cooks for JuJu Smith-Schuster fair?

Brandin Cooks and JuJu Smith-Schuster have been on opposite sides of 20 real dynasty trades.

Not simulations and not a calculator lining up two numbers. Every one of them is a completed trade from a public Sleeper league, graded at the player values that were current on the day it happened.

Most of those were larger deals with other pieces attached. 1 of them were straight up: Brandin Cooks for JuJu Smith-Schuster, nothing else changing hands.

In 3 of these deals exactly one side had to attach something extra, split 3 to 0 between the Brandin Cooks side and the JuJu Smith-Schuster side. That is too close, and too small a sample, to call either player the more valuable.

20
Deals they were both in
1
Straight up, one for one
3 / 0
One side sweetened: Brandin Cooks / JuJu Smith-Schuster

What they cost today

Everything above is priced on the day each deal happened, which is the only honest way to grade a completed trade. It is not what they cost now. Today Brandin Cooks prices at 2 and JuJu Smith-Schuster at 1, so the market currently rates Brandin Cooks about 2.0x the other. A pair can lean one way across its history and price the opposite way now; that gap is the whole reason to check the deal in front of you rather than the deal someone made in 2023.

Values as of 2026-09-04.

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The deals themselves

DateMarginWent with Brandin CooksWent with JuJu Smith-Schuster
2023-07-30-63%Colt McCoyCorey Davis, Kyle Trask, 1 3rd
2023-06-07+32%1 2nd
2023-04-23+24%Elijah Moore1 2nd, 1 3rd
2022-10-12-10%Matt Ryan, David Njoku, Darrell Henderson, 1 moreDallas Goedert, David Bell, 1 1st, 1 2nd
2022-09-19+37%Michael Carter1 3rd
2022-09-14+28%1 2nd
2022-09-08-8%Rhamondre Stevenson, Kyren Williams, 1 later pickTony Pollard, 2 3rds
2022-09-08+53%Trevor Lawrence, Travis EtienneAaron Jones, Jakobi Meyers, Zach Wilson
2022-07-04+65%Keenan Allen, David Montgomery1 1st, 1 2nd
2022-06-12-32%Travis Kelce, Marcus MariotaZach Ertz, DK Metcalf

Read each row as: Brandin Cooks, plus anything in the third column, was traded for JuJu Smith-Schuster plus anything in the fourth. An em dash means that side sent nobody else. Margin is the value gap at that day’s prices from the side that received Brandin Cooks; positive means that side came out ahead.

The whole-deal margin

Across all 20, the whole-deal value gap runs -10.4% from the side that received Brandin Cooks, so the side ending up with JuJu Smith-Schuster has generally come out ahead on face value. That measures the entire trade, every piece included, not these two players against each other.

Why this beats a calculator on this exact question

A calculator answers “is Brandin Cooks for JuJu Smith-Schuster fair” by subtracting one number from another, and it gives every manager in your league the same answer. That tells you nothing about whether the trade closes. What closes it is whether one side has to attach a piece, and which side that usually is. The 20 deals above are the record of what leagues actually agreed to when these two were on the table together.

How trade fairness actually works →

Full trade histories

Every Brandin Cooks trade · Every JuJu Smith-Schuster trade

Other matchups for these two

All players with real trade data →

Values from DynastyProcess and nflverse. Trades from public Sleeper leagues. When the data will not support a fair grade I leave it out and say so. Is this trade fair? · All players · Research · Privacy · Terms